Written by Julia Angel
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The tsunami of photos featuring pint-size trendsetters in the outfits worth featuring in The Sartorialist and HypeBeast had swept Instagram, Pinterest and tumbrl. International social media phenomenon, 5 yrs old style icon Alonso Mateo inspires heated debates and equally passionate adoration of hundreds of thousands fans worldwide, following his every step, repinning and sharing his impossibly stylish pics and emulating his killer swag. Kids’ street style boards attract thousands of followers; hashtags #kidsstyle, #kidswithswag, #kidsfashion keep climbing popularity charts. “What is he wearing? Where did you get this jacket? What brand are these shoes?” The barrage of questions accompanies every cute concoction. And now the answers are right in these tantalizing images.
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Lil’ Stylers – first-of-its kind kids’ fashion app, launched today, rolled out a red carpet for tiny sartorialists, offering a cool mobile playground for the little stylistas and their proud parents. Uniquely different from other social media-based fashion sites, Lil’Stylers is positioned to change the way parents find and shop for children’s clothing forever. “There are apps like Pinterest, Instagram and Stylemob, but Lil’Stylers fills a void in the social media space for parents who want to share their children’s fashion finds or discover new brands, while offering the built-in capability for click-through shopping and an avenue for bloggers to attract followers,” Says Kirti Baliga, Co-Founder of Lil'Stylers. “Lil’Stylers has created a gateway for consumers, brands, bloggers, and other fashion influencers to seamlessly connect through one integrated experience that is as simple as Tag, Click, Shop.”
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Imagine children’s fashion playground, a virtual hangout where consumers, retailers, brands and influencers meet and connect. Imagine legions of moms taking pictures of their little stylers and sharing them with their followers, tagging brands and stores directly on corresponding items. Styling tips plus shopping sources sealed with mom’s approval. One tap of the manicured finger and the excitement lands the app user on the coveted product’s page. Priceless!
Images are mixed with the relevant content pulled from carefully selected top influentials of children’s fashion blogosphere, featuring new labels, reviewing new collection, providing styling tips and sharing fashion adventures of lil’ stylers. Imagine mix of Facebook and Instagram feed, zoomed in on children’s fashion, with the greater level of privacy and dramatically reduced unrelated clutter. Concentrated, focused, shopping empowered.
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A few years down the road when Lil’ Stylers counts millions of users worldwide, you can tap yourself on the back, smile and say: “I was among the first to use it”. Yes, you are a true trailblazer.
Lil’Stylers app is available for free download on iTunes and the iPhone App Store since October 1st .
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For the original post, see BoysBeCool blog.
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