STAY WEIRD - MINI RODINI Aw2019

Mini Rodini’s autumn collection AW19 Stay Weird 

celebrateskids that go their own way and dare to be themselves.

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The world needs people that stick out from the rest. It can

be that they are unable to - or don´t want to - fit in, that makes

them different. There is so much emphasis in society to be

perfect and that’s wrong, says Cassandra Rhodin,

Creative Director and founder of Mini Rodini.

The inspiration behind AW19 is a mix of references from

the movie Stand By Me to the author Goethe and

Cassandra’s own childhood, and presents original artwork

and prints - featuring Flying Birds, Skeletons, Scorpios,

Bristling Cats and Guinea Pigs. 

The prints with guinea pigs

comes from a picture Cassandra came across when she did

her research for the collection.

– I found an image of Princess Diana as a child with her guinea

pig Peanut. It awoke a sentimental feeling inside of me. Once

upon a time she was a shy kid that tried so hard to fit in.

True to the brand’s dedication to sustainability, one of the

seasonal novelties is that the Mini Rodini Basic assortment

is now produced in Tencel instead of 100% GOTScertified

cotton. TENCEL™ is a wooden fibre that feels soft

and breathes - a great sustainable alternative to cotton

- produced in an advanced “closed loop process”, with

minimal impact on the environment and with an economical

use of energy and water.

SHOP the new collection HERE

at Orange Mayonnaise (World Wide Delivery)

About Mini Rodini

Mini Rodini was created in 2005 

by illustrator Cassandra

Rhodin. 

Since then the childrenswear brand has become

known for its unique prints, great quality, and dedication to

sustainability. The playful patterns are original artwork by

Cassandra, inspired by everything from wildlife and pop

culture, as well as the fantasy and free spirit of children.

The clothes have been picked up by celebrities such as

Beyoncé and Liv Tyler. 

During spring 19 Mini Rodini opened its

first flagship store in London, located in the heart of Notting

Hill, on 237 Westbourne Grove. The brand has 500 global

retailers and a loyal fanbase of customers all over the world, 

and we are 1 of the for sure !

Sustainability

Sustainability is in the DNA of Mini Rodini

They carry one of the most sustainable ranges on the market.

The collections include over 99 % products made from

sustainable materials yearly. By sustainable materials, we

mean non-conventional materials that have a lower impact

on nature and human health, such as organic cotton, Tencel, recycled

polyester, and Modal®.

No killing of animals

Mini Rodini is a brand that never uses leather, skin, fur or

feathers. They believe that it is possible to create great clothes

for kids without it being at the expense of the environment,

animals and humans.

Living wage project

They always try our best to improve the working conditions

for the workers who make the Mini Rodini products. In 2016 Mini Rodini

started a Living Wage project, where they researched living

wage estimates in the factories they source from. They then

worked out a system to fill in the gaps and made sure the

wages not only covered basic needs, but would also cover

personal development as well as the ability to make some

savings. By AW2018, 37% of the products were made by

workers receiving a living wage premium.

WHAT YOU BUY MATTERS.

WHAT YOU BUY MATTERS. Only 1 % of the cotton grown in the world is organic. The story behind conventional cotton is not as fluffy and soft as one could wish. The use of pesticides and unfair working conditions are reasons why we all should think twice when buying conventionally produced cotton. Organic cotton does not allow the use of toxic chemicals or GMOs - genetically modified organisms. Instead, it combines tradition, innovation and science to benefit the shared environment and promote a good quality of life for all involved. But what you should be aware of is that when you buy a product labelled as organic cotton the rest of the production chain - such as dyeing, printing, coatings etc. might still be conventional. All organic cotton garments from Mini Rodini are certified from seed to finished product by GOTS-– the strictest certification for organic materials on the market today, which involves rigid controls throughout the entire manufacturing process - including the use of harmful chemicals as well as fair working conditions.

Shop Sustainable by Mini Rodini at Orange Mayonnaise

WHY CHILDREN SHOULD WEAR ORGANIC COTTON CLOTHING

by BARN OF MONKEYS

When we’re choosing clothing for our kids, we tend to pick the softest materials, the cutest prints and most comfortable designs, and we should! Our sons and daughters deserve only the best. But there are other things you should be looking for in your kids clothing.

Did you know that some dyeing processes add chemicals to the textiles that can be absorbed into your body through your skin? A study conducted by Greenpeace states that over 20 brands had hazardous chemicals in their finished products for adults and kids – who are more vulnerable to the effects of these chemicals.

So why should you prefer dressing your kids in organic cotton clothing?

Organic cotton clothing is better for sensitive skin such as children’s as well as for those ,with allergies. Organic cotton farmers use only organic-approved fertilizers, herbicides and pesticides from plants, animals and minerals to prevent pests and diseases. This reduces the risk for your health while also protecting farmworkers and reducing environmental pollution.

But the origin of the cotton is not all that matters. For example, at Barn of Monkeys they take great pride in being GOTS certified (Global Organic Textil Standard), the leading textile processing standard for organic fibers, backed up by independent certification of the entire textile supply chain.

This means that from the moment that the cotton is picked up, they guarantee that the production of the fiber, processing and manufacturing of the clothes is done so within the GOTS standards!

And do you know what that leaves you with? A piece of clothing that is even softer than the common cotton clothing yet more durable which means that your clothes will look better for longer!

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Find the collection of BARN OF MONKEYS, here at Orange Mayonnaise

GOTS – A SEAL YOU CAN TRUST

by BARN OF MONKEYS

GOTS stands for Global Organic Textile Standard and is the world’s leading processing standard for textiles. It is managed by the Global Organic Textile Standard International Working Group, a nonprofit organization supported by the US government.

The goal is to certify finished textile products made of organic raw materials using eco-friendly manufacturing techniques. It works as a trust seal that gives credibility to textile industries and companies that provide manufacturing services to fashion brands.

At Barn of Monkeys, they give the utmost importance to sustainability and the preservation of the environment. More than that, they want to assure the garments they provide are produced with the highest quality standards and at considerable lower risk to Mother Nature.

THINK BEYOND AW18 is so much more than a story told through clothes. It is a statement to be worn, a message we want to pass to the younger generations, an appeal to everyone who wants to make the world a better place and look majorly cool while doing it!

Meet you at the barn?

BARN OF MONKEYS
Stories that you wear

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